Ads Not Working for the Keywords I’ve Chosen
My products have the top spot for specific terms. Rather than have them show up twice in a sponsored product display, I made very granular Store Spotlight and Product Collection Ads with specific ad copy targeting certain terms for my brand. I put in a bid on the highest point of the suggested price range. When I search those Exact and Phrase terms, neither the Store Spotlight nor the Product Collection shows up on the search result page. I will either see a competitor’s store or no store at all. Am I looking in the wrong place?
Edit: I neglected to mention, I have no Impressions or Clicks in the reports.
Coincidentally, I have negative terms on Amazon’s automatic Sponsored Products but my products are still showing up there. I thought there might possibly be a delay or I had the wrong campaign. To test, I turned off the automatic ads and it stopped. Sure enough, when I paused automatic, the ads stopped showing up in results.
I’m at a loss on both of these issues. Can anyone help?